Illustrative demonstration · Synthetic dataOrganisations, transactions, documents, figures and outcomes shown here are fictional or modelled for demonstration purposes. No client, bank or confidential data is used. Results are illustrative, not actual client outcomes or professional advice.
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Business & strategy consulting · Interactive demo

Strategy decision room

This illustrative case shows how we would approach a regional building-materials distributor that has lost 2.7 points of margin in three years and wants 10.5% back within 24 months. Diagnose where the margin went, appraise the options, change the weighting, and watch the recommendation and trajectory rebuild.

1Diagnose2Options3Decide4Roadmap

1 · DiagnoseWhere did 2.7 points of margin go?

FY22 → FY25 · EBITDA margin bridge, percentage points
Revenue FY25
$184.2M
+4.1% 3-yr CAGR
EBITDA margin
7.1%
from 9.8% in FY22
EBITDA
$13.1M
target 10.5% = $19.3M
Gap to target
$6.2M
run-rate, at flat revenue
Branches
11
3 below breakeven
Working capital
68 days
peer median 52
Diagnosis. Growth masked erosion: the top line grew while price realisation and inbound freight quietly took 2.2 points. This is a discipline problem first and a footprint problem second, which decides the sequence of the fix.

2 · OptionsFive candidate moves

Click a card to add or remove it from the programme · ranks follow the weighting below

3 · DecideWhat matters most to this board?

Drag the weights · scores and ranking recalculate
Weights are normalised to 100; currently 100. Each criterion is scored 0–100 from the option data, then blended.
OptionValueSpeedRiskFitCapitalScore

3 · DecideDoes the programme reach 10.5%?

4 · RoadmapSequenced to pay for itself

Fast, low-risk discipline moves fund the structural ones · ◆ decision gates

Gates: each wave is released only when the prior wave's run-rate is verified in the management accounts, not on a plan date.